Care Labels and Wash Symbols: What a Clothing Brand Must Put on the Label

Washed cotton t-shirts and a sweatshirt drying on a wooden rack by a window, with a basket of folded laundry.

In the US a care label must say how to wash, bleach, dry and iron a garment, warn against any method that would damage it, and stay legible for its useful life. Symbols may replace words only if they are ASTM symbols; Europe's ISO symbol row alone does not meet the US rule.

Here is what that looks like on one label for both markets. The example is a printed cotton jersey t-shirt whose wash test showed it should not go in hot water, chlorine bleach, a hot dryer or under a hot iron: the US wording uses the terms defined in the Care Labeling Rule's glossary, and each line is paired with the ISO 3758 symbol a European retailer expects.

Care stepUS wording on the labelWhat the US wording meansISO 3758 symbol for Europe
WashingMachine wash coldMachine washing in water up to 86°F (30°C)Washtub with 30
BleachingOnly non-chlorine bleach, when neededBleach only when necessary, and never chlorine bleachTriangle with two diagonal lines
DryingTumble dry lowA machine dryer on its low heat settingSquare with a circle and one dot
IroningCool ironThe iron's lowest temperature settingIron with one dot
Professional careNo line neededOne safe regular method, here washing, is enough under the US ruleThe circle your testing supports, or a crossed circle if the garment must not be professionally cleaned
An illustration, not a template: set every line from the wash test of your own pre-production sample. US terms from 16 CFR Part 423, Appendix A; symbols per ISO 3758 and GINETEX. In the US the words carry the requirement, and the ISO row sits alongside them.

A care label is not decoration, and in the United States it is not optional: it is required by a Federal Trade Commission rule that also demands you hold evidence for what it says. In Europe the same information is normally given as symbols defined by an international standard. The two systems do not match, and a brand selling in both markets has to satisfy both. This guide sets out what must appear, what the symbols mean, and the mistakes that cause a label to fail.

What the United States requires

The FTC's Care Labeling Rule covers the substance rather than the style. Its own business guidance sets out five things a label must address: a washing method, saying whether the garment should be washed by hand or by machine and giving a water temperature if regular use of hot water would harm it; bleaching, where you must say if chlorine bleach would damage the product; drying, saying whether it should be machine dried or dried another way; ironing, where it is needed regularly, with a temperature if a hot iron would cause damage; and warnings.

The warning requirement is the one brands miss. In the FTC's words, if you have a reasonable expectation that a consumer could use a care procedure that will harm the product, the label must contain a warning. A garment that will be ruined by tumble drying needs to say so, not merely omit tumble drying.

Permanence, legibility and the reasonable basis rule

Two further requirements sit underneath all of that. Labels must be attached permanently and securely and remain legible during the useful life of the product, which rules out anything that washes out or falls off after a season. And you must hold a reasonable basis for every instruction and warning, meaning reliable evidence supporting them.

That second point is the one worth acting on. A care instruction is a claim about how a garment behaves, and copying a label from a garment you admire does not give you evidence about yours. In practice the evidence comes from wash-testing your own pre-production sample in your own fabric, which is one of the quieter reasons that sample matters. Our guide to how sampling works covers the testing stage.

Washing or dry cleaning: one regular method is enough

The rule asks for one regular method of cleaning, not every method. A label generally needs a washing instruction or a drycleaning instruction, and where either would be safe, one of them is enough (16 CFR 423.6(b)). A garment that cannot be cleaned by any available method without harm must say so on the label.

Dry cleaning has its own wording rules. Dryclean on its own means any common solvent may be used safely; if only some are safe, the instruction must name at least one solvent type that is. Professionally dryclean on its own is not an adequate instruction: it has to come with the changes to the process the garment needs. The terms Drycleanable and Commercially dryclean may not be used at all. And Dryclean only tells the buyer the garment cannot be washed, which the FTC allows only if you have evidence that washing will damage it.

For cotton knitwear such as jersey, fleece and terry, washing is usually the regular method, so a washing instruction leads and drycleaning wording is optional, as in the example label at the top of this guide.

Symbols: allowed in America, expected in Europe

Here the two systems separate. In the United States the Care Labeling Rule accepts words, the symbols of ASTM Standard D5489-96c in place of words, or both (16 CFR 423.8(g)), provided the symbols carry every instruction and warning the rule requires. Symbols are optional, and only the ASTM set may stand in for words: the FTC's guidance rules out the ISO set used in Europe, so an ISO or GINETEX symbol row on its own does not comply. The rule still allows other appropriate symbols in addition to compliant words (16 CFR 423.2(b)). In Europe the normal practice is symbols first: care is communicated through the symbol system defined by ISO 3758, administered by GINETEX, the international association for textile care labelling. ISO 3758:2023 is the current edition and supersedes the 2012 version.

The practical consequence for a brand selling on both sides of the Atlantic is simple: put both on the label. Words for the American market and symbols for the European one cost nothing extra to weave or print together, and a single label that satisfies both is far cheaper than two label runs.

The European symbols are trademarks, and the row comes complete

Two points from GINETEX's own labelling page are easy to miss. The five care symbols are protected trademarks in most countries, and GINETEX says they may not be reproduced, issued or used without a special licence agreement with it. It also says the full series of symbols must be included on the label without exception, in the fixed order GINETEX has applied since 2006.

That means two checks at artwork stage. Ask whoever prints your labels where their symbol artwork comes from and whether it is used under licence in the countries you sell in; GINETEX has national members, listed on its site, and the one in your country is the place to ask. And do not drop a symbol because a treatment seems irrelevant: if a garment must not be tumble dried or professionally cleaned, the crossed symbol says so, while a gap in the row says nothing.

The five symbols, and what the marks inside them mean

SymbolWhat it governsHow it is modified
TubWashingA number gives the maximum temperature in Celsius. One bar underneath means a delicate cycle, two bars a very delicate cycle. A hand in the tub means hand wash only.
TriangleBleachingEmpty means any bleach is allowed. Two diagonal lines mean oxygen bleach only, no chlorine.
SquareDryingA circle inside indicates tumble drying, with dots for heat level: one dot low, two dots normal. Lines inside indicate natural drying.
IronIroningDots give the temperature, from one for the coolest setting to three for the hottest.
Iron: the dot settingsWhich iron setting each dot count matchesOne dot: the acrylic, nylon and acetate setting. Two dots: wool, silk, polyester and viscose. Three dots: cotton and linen (GINETEX, ISO 3758:2023).
CircleProfessional careLetters give the permitted process: P for perchloroethylene or hydrocarbon solvents, F for hydrocarbon solvents only, W for professional wet cleaning.
A cross through any symbol means that treatment is not permitted. Summarised from ISO 3758 and GINETEX guidance; check the current standard text before finalising artwork, since the 2023 edition replaced the 2012 one.

GINETEX's guide to the ISO 3758:2023 symbols ties each iron dot count to a fibre setting, and it tells the person ironing to take the maximum temperature from the care label, not from the fibre content. So set the dots on your label from wash and press testing of your approved pre-production sample, not from the composition line.

Chart of the ISO 3758 care label symbols in six groups: washing, bleaching, tumble drying, natural drying, ironing and professional care, with every symbol explained in words.
Our care symbols chart, drawn from GINETEX's overview of the ISO 3758:2023 symbols. A cross means do not, and a milder treatment than the label shows is always allowed.

You can download the chart as an A4 PDF: care symbols chart (PDF), free to print, no sign-up. It explains the European symbol set, so pin it next to your sample when you write the care line, and keep the words on the label too if you sell in the United States.

Where a care label sits among your other labels

Care is only one of the things a label has to carry, and the requirements come from different rules. Fibre composition is governed separately, and in the European Union it must appear in the official language of the member state where the garment is sold. Country of origin, manufacturer identification and, since December 2024, the responsible economic operator details under the General Product Safety Regulation all have their own homes. Our labelling requirements by country guide sets out the full picture market by market, and the GPSR guide covers the operator rules.

Physically, most brands end up with a main label at the neck carrying brand and size, and a side-seam or back-neck satin or cotton label carrying composition, care and origin. Labels, hang tags and packaging covers the construction choices.

The five mistakes that cause care labels to fail

  • Copying a competitor's label. Their evidence is about their fabric. Yours has to be about yours.
  • Omitting a warning instead of giving one. Leaving tumble drying off a label is not the same as saying do not tumble dry.
  • ISO/GINETEX symbols only, for the United States. The rule accepts words, ASTM D5489-96c symbols, or both; the European symbol row cannot stand in for them.
  • A label that stops being legible. Printed labels that fade after twenty washes fail the useful-life requirement.
  • Care instructions written before wash testing. If the garment shrinks more than the label implies, the label is the problem, not the customer.
A label being placed into a seam on our floor in Narayanganj. Care and content labels are sewn in the same way, usually in the side seam or below the neck label. Video page: Sewing a GOTS label into a garment

How we handle it

We sew care labels to your artwork, in the languages and symbol sets your markets need, and we wash-test the pre-production sample so the instructions on the label are based on how your fabric actually behaves rather than on how similar fabric usually behaves. Cotton fleece and terry are pre-shrunk before cutting for the same reason. If you are selling into several markets at once, tell us which, and we will build one label that satisfies all of them rather than a separate run for each. Our page for US clothing brands covers the FTC labelling side in more detail.

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Frequently asked questions

What must a care label legally say?

In the United States the FTC's Care Labeling Rule requires the label to address five things: a washing method, saying whether the garment is washed by hand or machine and giving a water temperature where regular hot water would harm it; bleaching, where chlorine bleach would cause damage; drying, saying whether to machine dry or dry another way; ironing, where it is regularly needed, with a temperature if a hot iron would harm it; and warnings about any care procedure a consumer might reasonably try that would damage the product. The label must be permanently and securely attached and stay legible for the useful life of the garment, and you must hold reliable evidence supporting every instruction. Keep the wash-test results on file alongside the approved sample, because that file is what a reasonable basis looks like if anyone ever asks you to show it.

What do the five wash symbols mean?

They map to five treatments. A tub means washing, with a number giving the maximum temperature in Celsius, bars underneath indicating a delicate or very delicate cycle, and a hand inside meaning hand wash only. A triangle means bleaching, empty for any bleach and with two diagonal lines for oxygen bleach only. A square means drying, with a circle inside for tumble drying and dots for heat level. An iron means ironing, with one to three dots from coolest to hottest: one for the setting GINETEX pairs with acrylic, nylon and acetate, two for wool, silk, polyester and viscose, three for cotton and linen. A circle means professional care, with letters for the permitted solvent. A cross through any of the five symbols means that treatment is not permitted, which is the single most useful thing to know when reading a label quickly.

Can I use symbols instead of words in the United States?

Yes, if they are ASTM symbols. Under 16 CFR 423.8(g), the symbol system in ASTM Standard D5489-96c may be used in place of words, or combined with them, as long as the symbols give every instruction and warning the Care Labeling Rule requires. Symbols are optional, and the FTC's guidance rules out the ISO system used in Europe, so a label carrying only the ISO or GINETEX row does not comply in the United States. The rule itself still allows other appropriate symbols in addition to compliant words. If you choose symbols without words, the FTC suggests explaining them on a hang tag or in your catalogue. For a brand selling on both sides of the Atlantic, the simplest label that works in both is usually written instructions plus the ISO symbol row on one woven or printed label, planned once at artwork stage rather than discovered when a retailer rejects a shipment.

What is ISO 3758 and does it apply in the United Kingdom?

ISO 3758 is the international standard that defines the care labelling code using symbols, based on the system run by GINETEX, the international association for textile care labelling. The 2023 edition is current and supersedes the 2012 version. It is a standard rather than a statute, so it is not applied by being legally mandated in the way the American rule is; it is applied because it is what European and British consumers and retailers expect and what washing machines are built around. In practice a garment sold in the United Kingdom or the European Union without the symbol row looks unfinished to a retailer and is likely to be rejected. If you sell through European retailers, expect the symbol row to be checked as part of their onboarding rather than treated as optional decoration.

What happens if my care label is wrong?

A wrong care label costs you in returns, retailer chargebacks and reviews, and in the United States it is also a compliance problem. The label is your claim, so the brand carries that cost, and the FTC's Care Labeling Rule requires a reasonable basis, meaning reliable evidence, for every instruction and warning. Four mistakes show how. If a garment shrinks more than its label implies, the label is the problem, not the customer; that is the risk when care instructions are written before wash testing. A garment that tumble drying would ruin, where buyers could reasonably be expected to tumble dry it, needs a warning, not silence. A printed label that fades after twenty washes fails the useful-life requirement. And an ISO or GINETEX symbol row alone does not comply in the United States, which accepts words, ASTM D5489-96c symbols, or both. Most are caught by writing the label from wash tests on your own pre-production sample, in your own fabric, before artwork approval.

Do you make care labels, and in which languages?

Yes: the care label is one of the labels we sew, built to your artwork with the words and symbol rows each market expects. In the European Union, fibre composition must appear in the official language of the member state where the garment is sold, and Canada requires fibre content in English and French, so a range selling across several countries usually needs a multi-language label. For a brand selling in both the United States and Europe, we put written care instructions and the ISO symbol row on one woven or printed label, which costs nothing extra to make together. It is usually a satin or cotton label at the side seam or back neck, carrying composition, care and origin. We wash-test the pre-production sample so the instructions reflect how your fabric behaves, and cotton fleece and terry are pre-shrunk before cutting for the same reason. Send us your list of countries at enquiry stage and we design the label once.

What does a care label mean when it gives no temperature?

In the United States, silence on a care label has a meaning, and the brand needs evidence for it. Under the FTC's Care Labeling Rule, a washing temperature must be given only if regular use of hot water would harm the garment, a drying temperature only if regular high heat would, and an ironing temperature only if a hot iron would. So a label reading “Machine wash. Tumble dry. Cool iron.” tells the buyer the garment survives hot water, any bleach and a high dryer setting, and the Rule's own example says the brand must hold reliable proof of exactly that. The Rule's glossary sets the terms: “machine wash” with no temperature allows hot water up to 145°F (63°C), “warm” means 87 to 111°F (31 to 44°C) and “cold” up to 86°F (30°C). If wash tests on your pre-production sample show the fabric cannot take hot water or high heat, the label has to say so.

What does the hand-wash symbol mean?

A hand in the washtub means hand wash only, not a washing machine. GINETEX, which administers the symbols defined in ISO 3758, lists two versions: one for hand washing at ambient temperature, around 20 to 30°C, and one for hand washing at no more than 40°C. For both, its guidance is to dissolve a fine detergent first, let the garment float, agitate it gently, and not rub, pull or wring it. A washtub with a cross through it means do not wash at all. For the United States the ISO symbol alone is not enough, because the FTC accepts only ASTM D5489-96c symbols in place of words, so a label sold there should also say “Hand wash”, adding “cold” or “warm” where hot water would harm the garment. In the Care Labeling Rule's glossary, “hand wash” with no temperature allows hot water up to 150°F (66°C). We set the symbol from wash tests on your pre-production sample.

Which garments are exempt from the US care label rule?

The FTC's Care Labeling Rule covers textile apparel worn to cover or protect the body, and the FTC's business guidance lists what falls outside it. Shoes, gloves and hats are exempt, and handkerchiefs, belts, suspenders, neckties and non-woven garments made for one-time use are excluded. Hosiery, meaning stockings, anklets, waist-high tights, panty hose and leg warmers, does not need a permanent label but must still carry care instructions on a hang tag, on the package or in another conspicuous place. A product that can be washed, bleached, dried, ironed and drycleaned by the harshest procedures available may use a conspicuous temporary label reading Wash or dryclean, any normal method. If a permanent label would harm a product's appearance or usefulness, you can apply in writing to the Secretary of the FTC, with a labelled sample and a full statement of reasons. T-shirts, hoodies, joggers and other everyday knitwear are not exempt, so plan a sewn label for every style.

Can care instructions go on a hang tag instead of a sewn-in label?

Not for most clothing sold in the United States. The FTC's Care Labeling Rule requires care labels to be attached permanently and securely, easy for consumers to see or find at the point of sale, and legible for the useful life of the garment, and a hang tag is cut off at home. A hang tag is the right place for extra information, such as what the label's symbols mean, which the FTC suggests where symbols are used without words. The exceptions are narrow: hosiery may carry its care instructions on a hang tag or the package, and products that survive the harshest care procedures may use a temporary label. Australia's care labelling standard also requires a permanent label on most clothing, with a short list of exempt items such as hosiery, and for Europe GINETEX expects the full symbol row on the label itself. In short, the sewn label carries the care and the hang tag carries the story.

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Reference

Homaira Jashim, Collective Studio. "Care Labels and Wash Symbols: What a Clothing Brand Must Put on the Label." 2 November 2026. https://collectivestudioltd.com/journal/care-labels-and-wash-symbols

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